The Booze Blog - Alcohol, Bars, Malaysia and Beyond.

28 January 2018

Carlsberg's Probably The Most Victorious Year

Image: Carlsberg Malaysia

Once again us alcoholics kick off our yearly CNY celebrations with the annual Carlsberg Chinese New Year party. This year’s big bash was held in One Utama, High Street ground centre court accompanied by everything that makes it an awesome CNY celebration - an acrobatic lion dance, giant drum performances and lots of not-halal Chinese food.

Carlsberg Malaysia MD, Lars Lehmann all smiles while "drumming" off the Carlsberg CNY promotion.
Image: Carlsberg Malaysia

This year also marks their half a BILLION ringgit fund-building milestone for their Top Ten initiative, an effort with China Press and Nanyang Siang Pau, that funds the development of Chinese education and schools in Malaysia. Keep up the good work, guys!

Carlsberg Malaysia's CNY theme for 2018 is inspired by the Chinese saying Qí Kāi Dé Shèng (齊開得勝) which means “flagging off to successful ventures” or “together, we succeed”. Well, 2017 was a humdrum on the economy, so 2018 being ‘ye leng yat fatt’ it can only be better, right?

 Image: Carlsberg Malaysia
In conjunction with Carlsberg's Probably The Most Victorious Year promotion this year,  there's a whopping RM6 million worth of prizes up for grabs from Jan 1 to Feb 28 across so many campaigns that basically, everyone that drinks or buys Carlsberg can be a winner!

For more: https://www.probablythebest.com.my/cny2018 or www.facebook.com/CarlsbergMY

So go forth, drink a Carlsberg and HUAT AH!

- Jon

P/s: And here's a whole bunch of hashtags:

#carlsberg #Carlsbergmy #probablythebest # probablythebestcnybeer #probablyhemostvictoriousyear #probablythebestbeerintheworld #victoriouswithcarlsberg #smoothdraught #drinkresponsibly #probablythebeerbrandwiththemosthashtags #probablygettingsorethumstyping

Okay, the last 2, I made it up.

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