Jameson Black Barrel Bartender Series Returns for 2025

Jameson's annual Black Barrel Bartender Series competition is back for its fourth year, accepting entries from January 13th to February 17th, 2025.

Martell Cognacs for 2025 Chinese New Year

Martell is getting into the Chinese New Year spirit with a selection of cognac gift sets and limited edition packs. For the 2025 Year of the Snake, the brand is releasing the L'Or de Jean Martell Zodiac Edition - Assemblage du Serpent. This release comprises cognac made from over 1,400 eaux-de-vie and is presented in a crystal decanter.    

Carlsberg’s "Brewing Prosperity Together" 2025 Celebration

Carlsberg Malaysia celebrates the year of the snake with its Chinese New Year 2025 ‘Brewing Prosperity Together’ campaign with a range of engaging promotions, exclusive rewards, and festive activities.

While stocks lasts, grab the CNY themed bottles and cans by award-winning artist duo YAO from Malaysia and Su Su from China, both part of the renowned 1983ASIA outfit

Highlights of the festive campaign include:

Tiger Beer's CNY 2025 "Together We Roar"

Tiger Beer's 2025 CNY campaign, ‘Together We Roar’, will feature live events, promotions, and exclusive collaborations.

Glenfiddich's Lunar New Year 2025 Gift packs by Zhang Yu

Glenfiddich has collaborated with renowned contemporary ink artist Zhang Yu to present an exclusive collection of limited-edition gifts, featuring designs across the Glenfiddich’s 12, 15, 18 and 21 Year Old variants.