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17 June 2023

Tiger Den @ Pavilion Bukit Jalil

Tiger Beer invites you to their pop-up which is happening from 15 June 2023 to 9 July 2023 at Pavilion Bukit Jalil to walk down memory lane  and learn more about their evolution since its origination in 1932.

The pop-up starts at Heritage Street which takes you back to early 1900s, then experience their evolution through a series of interactive experiences via AI at the AR-ffiti Street and Crystal Cold Room.


At Hype Street, guests can purchase and customise their very own exclusive Tiger x PMC T-shirt and streetwear merchandise, while sneakerheads can walk away with their very own limited-edition sneakers designed by Edmond Looi - only 18 pairs are available at the Tiger Den pop-up priced at RM999. 

Those who have collected all five stamps from the different experiences can enjoy an ice-cold Tiger Beer and Tiger Crystal at the Tiger Bar while enjoying live DJ and band performances. The first 100 people per day who show their completed stamp collection also stand to receive a customised Tiger bottle. 

Those who document their journey and post an Instagram Reel of their experience can use the hashtags #TigerBeerMy #TigerDen and tag @tigerbeermy can even stand to win a trip for two to Singapore worth RM30,000 so don't say we #bojio!